Client Satisfaction

Most financial planning firms tout good client service . . .
Money Matters can demonstrate with facts its consistently high levels of client service and satisfaction.

“(I Can’t Get No) Satisfaction”

“When I'm drivin' in my car
and a man comes on the radio
he's tellin' me more and more
about some useless information
supposed to fire my imagination.
I can't get no, oh no no no.
Hey hey hey, that's what I say.

“I can't get no satisfaction,
I can't get no satisfaction.
'Cause I try and I try and I try and I try.
I can't get no, I can't get no.”

These words are from The Rolling Stones’ classic song “(I Can’t Get No) Satisfaction” written by Mick Jagger and Keith Richards in 1965. The song reminds me of the wide separation between marketing claims of high client satisfaction and actual client service. How does someone detect when a financial planning firm is “tellin’ me more and more about some useless information…”? How does a potential client distinguish marketing hype from reality?



Fact #1 – Independent Client Satisfaction Survey

In a 2008 survey an independent consultant firm conducted a double-blind survey of Money Matters clientele. Almost 80% of Money Matters’ clients responded to the survey, a notably high participation rate. Here are excerpts from their report.

  • 95% of the survey respondents Strongly Agreed with the statement “Responds to my calls and emails in a timely manner.”
  • 95% of the survey respondents either Strongly Agreed or Agreed that Money Matters’ verbal communications are clear.
  • 95% of the survey respondents either Strong Agreed or Agreed that Money Matters is helping them make the right financial decisions.
  • 77% of the survey respondents agreed that the fees for services are reasonable.
  • 100% of the survey respondents agreed that Money Matters is helping them make better decisions than if they were to do things on their own.
  • 100% of the survey respondents indicated that they would recommend Money Matters to others.

Fact #2 – Client Retention Statistics

Over 90% of our clients stay with us. Many client engagements, such as comprehensive financial plans, are one-time projects. Others move out of the area, pass away or no longer are in business. From time to time, we tell a client that they no longer need our services or our services are no longer cost-effectiveness. Out of about six dozen clients, we only know of a half dozen who were not satisfied. Based upon billings, 8 years is the average length of time our current clients have been with us. In fact, we continue to serve our first client from June 1998 to today.

Fact #3 – 2009 FIVE STAR Best in Client Satisfaction Wealth Manager

Mpls St. Paul Magazine and Twin Cities Business conduct several surveys of their readership to select top-rated professionals. They survey “wealth managers”, which includes a broad range of insurance agents, bankers, stockbrokers, financial advisors, attorneys, accountants and so on. Rod – along with others – was listed as 2009 FIVE STAR Best in Client Satisfaction.


                   
 
 

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